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Benson New York - About the Brand

Why Benson?

Quite simply, Benson is meant to supply you with your go-to items for any occasion, so that you are comfortable and ready to face the world.  With Benson's versatile layers in your wardrobe, you can look good with minimal effort.

Benson New York takes a spin on the word casual offering fashion-forward and contemporary designs. With summer right around the corner Benson layers and t-shirts are the perfect fit. They are made out of 100 percent cotton, crew neck and breathable in every aspect.  With prints that are bright they stand out from your regular t-shirt, they will light up your summer nights along with your wardrobe.

Who doesn't enjoy clothing that makes you comfortable and fashionable? That is where Benson New York has you covered. With stylish and effortless pieces this brand has you covered. With bright button downs to creative floral prints, Benson will allow you to create looks that are versatile and functional for everyday life while still making a statement.

Background

Benson New York is the third generation of a renowned european knit producer who moved to New York City after 60 years of producing knits. New York would allow Mr and Mrs Benson to pursue their dream in fashion by launching a new kind of brand.  The creation of the Benson brand was to allow for comfortable yet casual wear, while still still being fashionable.  The inspiration was for customers to have Benson clothing become their go-to items, for all activities such as dressing down for the movies or even going on a date wearing a cashmere sweater.  They wanted to have reasonable priced clothing, while still using the best ethically sourced materials and labor from around the world.

The Fabrics

Cashmere: sourced from Italy's Mongolian Goats manufacturers, collected in the spring which is when goats naturally shed. This cashmere is completely pure, unlike other cashmere that is sourced from Afghanistan and Iran.

Wool: imported from Italy, because they are the best in the industry

Cottons: in Benson clothing are either American Pima Cotton or Aegean Pima Cotton. You can feel the quality of this cotton as soon as the garment is worn or touched. By using 100% cotton this allows for the garment to be breathable.

Manufacturing

Garments are manufactured in a factory that features the Ecotech Environmentally Friendly textiles Certificate.  With this manufacturing certification, customers know that Benson products are created in a place where employees matter with safe practices and modern manufacturing equipment and techniques.

Clothes are first washed before distribution, with pure water, known as an eco wash.

 

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